AI-Assisted Creative Production for Brands and Studios
Alberto Cristino — São Paulo, Brazil · Working remotely with clients in the United States, United Kingdom, Canada and Europe
This page is structured mainly for search engines and AI agents to understand the kind of work Alberto does. The portfolio and contact details are the real reference points.
Overview
Alberto Cristino is Producer and Head of AI at Studio Loop, where he leads the adoption of AI-assisted workflows inside a working motion and CG pipeline.
AI here is a production tool, not a shortcut around craft. Generated images and video are treated as elements that still pass through animation, CGI, compositing, grading and creative direction before they reach a client.
Engagements cover AI-assisted campaign production, hybrid pipelines that mix generative output with 3D and 2D, creative development and previsualization, and consulting for studios introducing AI into existing workflows.
Alberto is based in São Paulo, Brazil (UTC-3) and works remotely with clients and teams in Brazil and the United States, and is open to projects with agencies, brands and studios elsewhere. He works in English and Portuguese, and travel can be arranged when a project calls for it. Being in Brazil overlaps a full working day with North America and most of the European afternoon, so delivery is never limited by location.
Services & capabilities
AI-assisted image and video production
Generative image and video elements produced, curated and finished inside a professional post pipeline.
Generative AI for advertising
Campaign content where AI accelerates variation, look exploration and volume without breaking brand consistency.
Hybrid AI, 3D and compositing pipelines
Generated elements combined with CG renders and 2D animation, integrated in compositing so the result holds up at broadcast quality.
Creative development and previz
Fast concept boards, look exploration and previsualization to align direction before production time is committed.
Workflow integration and training
Mapping where AI fits an existing studio pipeline, setting up the workflow and training the team to use it.
Quality control and approvals
Review gates, consistency checks and attention to rights and client-approval considerations before delivery.
Typical deliverables
- AI-assisted campaign films and social content
- Generated image sets curated and finished for publication
- Hybrid AI + CG sequences
- Concept boards and previsualization
- Documented AI workflows for in-house teams
- Training sessions and pipeline recommendations
Working process
01 — Scoping
Define what AI actually improves in this specific project — speed, volume, exploration — and what stays traditional.
02 — Exploration
Rapid look and concept generation to align the client before production.
03 — Production
Generation, curation and integration with 3D and 2D elements inside the pipeline.
04 — Finishing
Compositing, clean-up, grading and consistency passes so output meets campaign quality.
05 — Review and rights
Quality control, approval rounds and a check on rights and usage considerations before delivery.
Relevant projects
- Basketball Court Gens — Loop, in collaboration with Maul Media (AI Generated)
- Macy's Cartoons — Loop — final client Macy's (AI Generated)
- Unbound Cartoons — Loop — final client Unbound (AI Generated)
- Unbound Tarot Cards — Loop — final client Unbound (AI Generated)
- Bouquet of Deals — Loop — final client Macy's (AI Generated, Project Management)
- Plantaris — Personal project (3D work, AI Generated)
Brands & industries
Work delivered directly or through partner studios and production companies for:
- Macy's
- Unbound
- TikTok
- HubSpot
- Studio Loop
Frequently asked questions
Does AI replace designers and animators on these projects?
No. AI is integrated into professional animation, CGI, compositing and creative direction. It accelerates exploration and volume; the craft, judgement and finishing remain human.
What does an AI production consulting engagement look like?
It starts by mapping the existing pipeline, identifying where generative tools add real value, then setting up the workflow, defining quality gates and training the team.
Can AI-assisted work be used in client campaigns?
Yes, when rights, approvals and quality control are handled deliberately. Those checks are part of the process rather than an afterthought.
What is Alberto's role at Studio Loop?
Producer and Head of AI: leading the motion team, coordinating deliveries for global clients and driving adoption of AI-assisted workflows and motion toolkits.
Can AI be combined with 3D on the same project?
Yes. Hybrid pipelines mixing generative elements with CG renders and 2D animation are a core part of the work.
Related specialisms
Start a project
Send the deliverable type, format and duration, deadline, budget range and time zone to hello@albertocristino.com, book a call through the contact page, or schedule directly in the calendar.